Change of song

We were originally using the song 'Mad World' by Gary Jules. During the filming of this we realised it wasn't working the way we wanted it to. So we have decided to change our song to 'Beat it by Michael Jackson'. As this video has a background use of drums and guitars so we have decided to film a band that we know and for them to mime to the song, unlike the way we were first going to do it and now have the artist in it at all. We decided to change the song as we thought that the idea for this video would be more effective then the idea we first had, also more people know the song so this will help the recognition of the video.

The genre of this song is slightly different from our first song. Beat it by Michael Jackson still is within the rock genre like Mad World but also has more of an American pop genre. As this is in the pop genre it is normally going to be aimed at a younger audience, mainly teenagers, which is the target audience we are aiming for. "Beat It" was released on February 14, 1983 as the album's third single. The song was promoted with a short film that featured Jackson bringing two gangs together through the power of dance.
The lyrics of Beat it and about defeat and courage, it was released in 1983. Our target audience will remain the same as it was going to be for our previous song. However the audience of the original Michael Jackson's song would be slightly older than what we are aiming it at, but what we use in the video and the way we construct will make it aimed at a younger audience. The song was remixed for the singles 25th anniversary by fergie and will.i.am and renamed 'Beat it 2008' this allows a younger audience/ black eyed peas fans to recognised the song if they never new it, this also helps us to aim the song at our intended target audience.
We are also putting the genre 'Film Noir' into our video, even though this isn't a feature of the orginial Michael Jackson video, we feel that we can tell our story better in this way, it will also allow a slight side of comedy to come into the music video, even though this is preciously what we are aiming for but it will make it more for the target audience (16-20) which we are aiming at.

Song length - 4minutes 18seconds.
We have decided to set our music video about the band rehearsing and getting ready for a live concert that they are going to prefrom. The whole song is mimed by the band however we are not going to show the band performing all the way through it will keep cutting to the band setting up and relaxing a lot of the time, to show what goes into the practice before the big performance. The way we have done it with the band to make it work is they have played the Michael Jackson beat it song to get all the beats and words in the right place with the rhythm of the song. We will be putting all the shots of the band in black and white to show the contrast of song against the setting up of the performance. Most of the song is of the band practicing back stage, to make it look as if it is back stage we have filmed it in a garage with the background being a bit rough, so it shows the reality that backstage sometimes isn't as posh as people expect it to be.